Essentials of Strategic Management: The Quest for Competitive Advantage (6th Edition) – eBook PDF
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eBook details
- Authors: John Gamble, Arthur A. Thompson, Margaret Peteraf
- File Size: 19 MB
- Format: PDF
- Length: 432 Pages
- Publisher: McGraw-Hill Higher Education; 6th edition
- Publication Date: February 20, 2018
- Language: English
- ASIN: B079NM18LD
- ISBN-10: 1259927636, 1260139506, 1260139565, 1260548244
- ISBN-13: 9781259927638, 9781260139501, 9781260139563, 9781260548242
Description
Essentials of Strategic Management: The Quest for Competitive Advantage (6th Edition) – eBook PDF
John Gamble’s Essentials of Strategic Management, 6th edition, (PDF) by Gamble, Peteraf, and Thompson presents brief straight-to-the-point discussions timely examples with a writing style that grabs college students’ interest. It includes 10 chapters with 12 tightly linked cases. The content is firmly mainstream and balanced mirroring both insights of academic thought and real-world strategic management. For years, strategy instructors have been shifting from mainly text-cases to a text-cases-simulation course structure. Two commonly used online competitive strategy simulations The Business Strategy Game and GLO-BUS are optional companions. Both simulations are closely linked to the content.
Additional ISBNs: 978-1259927638, 978-1260139563, 978-1260548242
NOTE: The product only includes the ebook Essentials of Strategic Management 6e in PDF. No access codes are included.
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